If you’re reading this, you probably already know that a fast website is more than just a good idea. In today’s world of lightening-fast internet speeds and website optimization – performance is a necessity. It’s hard to argue with the facts: A 2015 survey, conducted by Rackspace, found that poor website performance caused 45% of shoppers to abandon a purchase. When Marissa Mayer was Google VP, she ran an experiment…

Team Testomato is always on the hunt for interesting industry news and cool tools from around the web. Here’s another team roundup of our favorite finds from last month. As some of you might already know, we’re planning to redesign Testomato’s dashboard soon, and as a result, a lot of our recent reads have been focused on UX and design. Reading is for more than staying informed about your industry, it’s also…

It’s crucial for website response to be as fast as possible, in order to keep the short attention span of today’s website visitors. Slow websites are frustrating for users and often end up deterring them from future visits. In fact, according to a 2009 Akamai study, 57% of users will abandon a page that takes longer than 3 seconds to load. And since Google considers site speed as a ranking…

As you might already know, Testomato was accepted to the 2015 accelerator program at StartupYard in early March. We recently completed a month of intensive mentoring, and as a result, the whole team has had experimentation on the brain. Reading isn’t always just for keeping up with industry news! It’s also a great way to pick up new ideas and learn techniques that can help you grow as a service. With that in mind, here’s…