Knowing the top SEO metrics to keep an eye on is pivotal for webpage owners who are seeking to increase website traffic, ad clicks, and overall site rankings within search engines.

In order for your SEO project act as a piece of well-oiled machinery, you need to ensure that every single cog is doing its part admirably.

Featured snippet blocks — which include a summary extracted from a webpage — are Google’s way to offer you a preview of what you’ll find on a website. 

Getting to that top spot on Google or any other search engine is the top prize for SEO practitioners.